Technology has taken advertising and marketing to a different level making things easy for Companies to reach their target audience in seconds. Mobile marketing has emerged as a new facet of advertising, providing plenty of benefits to the business owners. As the mobile messages are easy to create and reach the recipient in seconds, so the business is now promoted or advertised through these on a greater level. When you target a particular group of audience, almost 90% of the recipients read the text message within the same minute it was delivered; this proves the effectiveness of the medium. The average response rate is approx. 15% as compared to other advertising mediums where it is only 2-3%
It also includes interactivity, integration of new strategies or campaigns with innovative styles and most importantly, it is quantifiable and so it measures the impact of campaign results precisely. You can reach potential or new customers within a second with just a single text message with greater impact. There are several sources that provide mobile marketing services or advertising along with other services at reasonable rates. Mobile advertisers also buy inventory from different networks, ad exchanges, and publishers, known as a mobile demand-side platform, i.e. mobile DSP. They are generally used with real-time bidding or programmatic trading.
This lets you launch and manage your marketing campaigns immediately, thus reaching your target audience and delivering your ads successfully. It is usually used for real-time bidding exchanges and making a series of impressions with targeted ads by leveraging user data. It is mostly beneficial for smaller developers because they can gain local users by a cost-effective and transparent way.
But, the company you are hiring for these advertising and marketing techniques should have sufficient experience and expertise to give the desired results. Moreover, the things should be planned strategically to produce desired outputs. MobiVisits is a renowned and the most reliable company providing online advertising, marketing and mobile technology services to let your business grow with their exemplary services.
About MobiVisits:
MobiVisits is a leading company in the mobile ad space for providing online advertising, marketing, and mobile technology services to a plethora of clients at affordable prices. It is one of the leading and renowned real time bidding platforms .
For more information, visit Mobivisits.com .